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Digital Services

Website, SEO, and Advertising Efforts

We’ll help design your website, create content, optimize for SEO, and develop social media campaigns that will help promote your brand and services.

Website & SEO

Making sure the face of your business is well-designed and easy to navigate.

Paid Advertising

A custom-tailored campaign that promotes your business and increases sales.

Social Media Management

Creating a comprehensive social media content calendar for your audiences.

CRM Integrations

A well-integrated system that streamlines operations & improve customer service.

WordPress Maintenance

A preventative measure that improves efficiency, security, and overall performance.

Website & SEO

Objective and Goal-oriented Approach

Every project starts with a confirmation of your company’s goals and website objectives. This will be accomplished with a fresh new design, organized content, and consistent styling.

Project Phases

Discovery

Discovery aims to finalize the scope of design and development so that there are no surprises later on in the project.

Design

The design combines imagery, color, shapes, typography, and form to allow user interface and user experience decisions to be made before moving into development.

Development

Where all designs are developed into web format to be viewed on web browsers. This phase also includes a staging URL to view the website as it is being built.

Development

Where a final round of quality assurance is performed. Your website is ready for LAUNCH.

User Identification

Identifying your target audience is pivotal in the web design process. An Audience Overview outlines your audience and how they will interact with your site to engage best and produce your user goals. User demographics, psychographics, wants, demands, and needs are all looked at in this process. This Documentation enables designers & developers to empathize & band to build the website with sensitivity toward end-user goals.

Audience Overview

By defining and approving your audience & user goals upfront, we neutralize subjectivity throughout the design process. Client will provide Bumper Lanes with all information related to its website users & audience to move into design.

A wordpress build

Choosing the right technology for your company’s new website is a necessity for ensuring success. This website will be built on the latest WordPress CMS version with a licensed WordPress theme. The website will have several carefully selected plugins that will serve as additional functionalities, like contact forms.

The benefits of developing your new website on WordPress include:

  • When your site uses the most popular open-source CMS available, you can take advantage of features, functionalities, and improvements provided by millions of people using the system. When you don’t take advantage of open source and decide to hand-build a website, you restrict your innovation to the few people who built the program.
  • Faster product to market.
  • A fraction of the cost to initially builds the project and a fraction of the cost to maintain it (as opposed to custom development).

Using a WordPress Theme can save high costs on a project and a website’s future upkeep. The Divi Theme and Page Builder are recommended for this project due to its robustness and credibility. The theme will be used primarily to take advantage of its modular features, but will not affect the website’s design.

Social Media Management

How to make the most of your online presence

Allowing you to connect with your customers and promote brand awareness, brand promise, products, and services.

Social Media Initiatives

Content Planning

One of the most important aspects of social media content planning is making sure your content is engaging and on-brand. A well-executed social media content plan requires forethought and strategizing in order to ensure that the right content is published at the right time.

Research

Ensure that your efforts are effective and reach the target audience. Study the competition, analyze your customer demographics, and formulate a strategy. Without doing your homework, you may end up wasting time and money on a campaign that doesn’t reach its goals.

Creating Content

Creating content for social media can be a daunting task. It’s important to make sure that your content is not only engaging and interesting for your followers, but also effective, on-point, and informative.

Posting and Scheduling

If you want to make the most of your social media presence, it’s important to schedule your content ahead of time. This will help you to ensure that your followers always have something new to see, and it will also help you to stay on top of your marketing goals.

Analyzing Results

Evaluating social media analytics and results can help a business understand what is and isn’t working with their social media marketing campaigns. Monitoring key performance indicators (KPIs), such as click-through rates, likes, shares, and comments can provide valuable insights into how your content is performing.

Adjusting strategy as needed

Adjusting social media strategy as needed is critical to success. Monitoring the performance of your social media campaigns can also help to identify areas for improvement and inform decisions about when it makes sense to adjust tactics. Regularly evaluating current content, including images, hashtags, and messages, is essential in order to keep up with changing trends.

CRM Integrations

Your Key to a Seamless Business Operation and Customer Management

A well integrated CRM System ensures that customer data is always up-to-date, improving customer service and reducing the chances of lost sales.

The right CRM system

With a comprehensive CRM system, you can manage customer information, automate sales and marketing activities, track and analyze data in real-time, set goals and objectives, and more. You will be able to make sure that your customers are taken care of as well as making sure that your business is running at its best. With the right CRM tool, you can create a more personalized customer experience and increase customer loyalty.

Training & Guidelines

The best way to maximize the potential of your CRM system is to ensure that you are properly trained in its use. A comprehensive training and guideline to your CRM system that allows you to become an expert in using it. We’ll help you equip with the skills necessary to make the most out of your CRM system.

Fullest Potential

Tracking your interactions with each customer and recording notes about their account. This information is invaluable for future reference and can help you better understand the needs of each individual customer. You can also use this system to keep track of sales leads, determine potential opportunities and maximize your resources.

WP Ongoing Maintenance

Keep your website up-to-date, fully functioning and secure with our ready on-demand website maintenance package

Leverage our experienced and dedicated team to keep your website in sync with your business’s growing needs.

WordPress Ongoing Support

Frontend Website Edits

We will take care of your front end text edits, images, video and even banner changes.

  • Changes to on-page text and media elements
  • Changes to the page links
  • Contact Form updates
  • Homepage banner changes

Backend Maintenance

Wordpress Core and plugin updates are very necessary to keep a wordpress website secure and up to date.

  • WordPress Core updates
  • Plugin updates
  • Monthly Backup
  • Monthly Spam Cleanup

FREE Security Setup

We will setup initial security that will enable you to monitor everything that happens to your website.

  • WP Security Initial Setup
  • Monthly Security Scan/Monitoring
  • 1GB Bandwidth Available
  • Free Upgrades and Support

Includes Daily Online Status Monitoring

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